WK Kellogg Co. $K has recently made headlines in the financial world by lowering its annual sales forecast for 2025. Known for its iconic brands such as Froot Loops and Frosted Flakes, the company’s revised forecast signals potential challenges ahead. According to CEO Gary Pilnik, WK Kellogg's sales of organic products—which exclude the effects of currency fluctuations and other variables—are projected to decline by 3% this year. This marks a substantial increase from the previous estimate made in February, which predicted only a 1% drop.