Discount retailer Poundland $poundla is entering a critical phase of strategic overhaul following its symbolic £1 sale by Pepco Group to U.S.-based Gordon Brothers. The transaction, disclosed amid persistent challenges in the UK retail environment, positions Poundland for significant restructuring under new ownership. The chain, which operates over 800 stores and employs approximately 16,000 workers across the UK, is undergoing a performance reassessment after prolonged market volatility and margin compression. Pepco Group $PCO.WA, which acquired the brand as part of its pan-European discount expansion, cited difficult trading conditions as the rationale behind the divestment.