In recent months, the global automotive sector has been facing significant challenges, primarily driven by changing US trade policy and dynamic internal strategies among major automakers. One of the most high-profile developments has been Nissan’s $7201.T announcement to cut production of its flagship Rogue SUV at its Kyushu plant in Japan. This move is a direct response to the newly imposed 25% US import tariffs on foreign-made cars and may have wide-reaching consequences not only for Nissan but for the broader auto industry as well.

Nissan Motor Co. has made a significant decision to stop selling two models of its Infiniti SUVs, which are manufactured in Mexico, in the US market. This move was prompted by the high tariffs imposed by President Donald Trump on automobile imports. This article explores the reasons behind this decision, its implications, and its impact on the company's business strategy.

Renault SA and Nissan Motor Co. have announced further steps to strengthen their long-term alliance, a significant development in the face of contemporary challenges in the automotive market. Amid changes in Nissan's leadership and the pressing need for adaptation, both companies are seeking ways to enhance their financial flexibility.

On Friday, S&P Global Ratings downgraded the long-term credit rating of Nissan Motor (7201.T) to "BB." This move reflects the current outlook on the company's business performance, as industry analysts note that Nissan’s automotive sector lacks the rapid transformative progress needed to compete effectively with its global peers.

In December 2024, two of Japan's leading automotive giants, Honda Motor Co. $HMC and Nissan Motor Co. $NSANY, announced the initiation of merger discussions aimed at creating a joint holding company. This partnership was projected to take effect in 2026, with each manufacturer operating under its own brand. Initially, these negotiations were seen as an equal merger.

The automotive industry continues to face significant turbulence, where strategic alliances and deals between automakers have become crucial for maintaining a competitive edge on the global stage. Recent news about a potential merger between $HMC and $7201.T has sparked significant attention but also highlighted critical challenges for the industry. One of the major obstacles to uniting the two Japanese giants is $RNO.SW involvement, as well as Nissan’s own financial limitations. Let’s dive into the details of this complex situation and its potential impact on the automotive sector.

In the automotive industry, mergers and strategic partnerships are commonplace, but some alliances attract particular intrigue. Recently, news broke about a potential merger between automotive giants Honda and Nissan, which could significantly alter the market landscape. Meanwhile, as these negotiations continue, Honda is taking a bold step forward by announcing the launch of a new body-on-frame SUV based on the popular Nissan Armada. This development has the potential to impact the dynamics in the large SUV segment.