Nissan Motor Co. is taking steps to transform its strategy in product development and innovation. Rather than sticking to the traditional contract manufacturing model, the automotive giant aims to become an active participant in the creation of new technologies, including potential partnerships with a new business collaborator. This shift opens exciting opportunities in light of recent uncertainties following the unsuccessful deal with Honda Motor Co.
For decades, the European Union (EU) has been a lucrative market for automakers worldwide. Recently, attention has increasingly turned to Chinese auto factories, prompting the EU to consider whether it should encourage their activity in the European market. Mercedes CEO Ola Källenius has shared his views on this matter, urging Brussels to refrain from adopting protectionist measures and punitive tariffs on Chinese electric vehicles.
The European automotive sector is poised for significant changes driven by the shift toward sustainable technologies, the development of electric vehicles (EVs), and the introduction of autonomous driving. These factors are defining the industry's trajectory and creating new investment opportunities.