Amid macroeconomic uncertainty and declining consumer spending, Walmart Inc. $WMT is taking decisive steps to increase its market share. The world's largest retailer has chosen to double down on its discount efforts, reflecting its commitment to attract new customers and maintain competitiveness.

In the fast-food industry, the game of price hikes and discounts is becoming increasingly complex. The most recent example is Domino's Pizza $DPZ, whose quarterly sales in comparable stores fell short, leading to a 5% drop in share value. Consumer demand for fast food is expected to remain under pressure in 2025 as companies aim to offer more affordable menu options to budget-conscious customers.